Dunlop wanted to celebrate the launch of their latest range of Control squash rackets, focusing on younger players. No surprise. Dunlop leads in all things squash. The new Precision range features three rackets; Ultimate, Elite and the Pro130, each developed for racket head stability and enhanced comfort. Our brief was to launch the Precision Series, communicating that precision equals control. And to cement Dunlop’s position as the leaders in squash.