Branding
Cultivating Meaningful Brands
Your Brand Drives
Everything
Your brand is so much more than a logo. It steers every decision, strengthens customer engagement and sets the tone for your culture.
That’s why we take the time to craft it thoughtfully.
We start by getting to know you. Through a combination of workshops, deep chats and some clever detective work, we explore where you are, where you could go and what makes you stand out. Once we’ve got a handle on your ‘why’, we’ll craft a cohesive brand platform that ties everything together: a digital-first visual identity, a tone of voice that’s true to you and messaging that sticks in minds.
BRANDING projects
Our Services
At Orangery, we guide you through every step of your branding journey. Whether you’re starting from scratch, shaking things up, or simply seeking a fresh look, we’ve got you covered.
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Brand Strategy
Your strategy is your brand’s compass, guiding everything you do. We question, explore, and engage with your business through workshops, interviews with stakeholders, employees, and audiences to define your unique, authentic purpose.
- Brand Positioning
- Naming
- Brand Platform
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Brand Identity
We translate your brand strategy into a powerful visual identity that resonates with your audience. At the core is a brand language that seamlessly tells your story at every touchpoint, whether on screen or in store.
- Visual Identity
- Tone of voice and messaging
- Brand Guidelines
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Our Branding Process
We’re not just here to make things look pretty (though we do that too). We listen. We solve problems. And (most importantly) we care. So, if you’re after a branding agency that lives your brand as much as you do, our journey together starts here.
Our thoughtful 3-step process lets us nurture brands towards a purposeful future.
01. Define
We immerse ourselves in your world, uncovering your story, values, and goals through research and analysis. With a good grip on your market, audience, and competitors, we build a solid brand foundation and capture your vision through workshops and interviews.
02. Create
Using insights from the exploration phase, we craft a brand strategy that speaks to your audience and sets you apart. Our creative team turns this into a visual and verbal identity, including logo design, colour palettes, typography, and tone of voice guidelines.
03. Support
Our job doesn’t end at delivery. We’re here to support you as you grow, making sure your brand grows with you through consistent and effective communication.
What Our Clients Say About Us
Orangery is a great agency to work with, delivering novel work within our tight deadlines. They are truly invested in our brand and where we want to take it. The work is top notch and this has been validated by the response from our customers.
From day one you got it. You had little to no information before you came in to pitch but you already understood what the brand needed and quickly developed a strategy to achieve this.
Orangery is the go-to company if you are serious about your brand.
Orangery refreshed our charity brand, built a new website and designed packs to aid our fundraising and awareness campaigns. We were bowled over by their work. As well as looking fantastic, it has already had a measurable impact on our online donations.
They coaxed more details out, worked their magic and distilled it down into one perfect brand identity.